PROJECT - COLLETRIX BRIDGING THE PHYSICAL AND VIRTUAL WORLDS

May 20, 2019

ABOUT COLLETRIX

Colletrix is backed by a talented team from UNDONE, Animoca Brands, Future Arena and Bitwork Accelerator. UNDONE will bring its merchandising expertise to showcase the benefits of blockchain technology for merchandise products, Animoca Brands will introduce its vast network of IP owners and blockchain and gamification technologies, while Future Arena will leverage its strong portfolio of of sports and entertainment IPs – all to create a vibrant ecosystem of IP creation, trading and physical merchandising using blockchain technology.

Established in 2014, UNDONE is the world’s leading custom watch label founded by a team of dedicated watch industry veterans. With years of expertise in luxury watch customization, UNDONE has fully mastered the art of customizing unique watches with their own design, as well as creating watches unique to their customers. Having built a sturdy and reliable foundation in the watch industry, UNDONE is ready to bring the whole industry into a new era with the cutting-cutting-edge enhancement of blockchain technology.

Animoca Brands (ASX: AB1) leverages gamification, blockchain, and artificial intelligence technologies to develop and publish a broad portfolio of mobile products including games such as The Sandbox, Crazy Kings, and Crazy Defense Heroes as well as products based on popular intellectual properties such as Garfield, Snoopy, Thomas & Friends™, Ever After High and Doraemon. Animoca Brands is the exclusive China distributor of CryptoKitties. The Company is based in Hong Kong, Canada, Finland, and Argentina.

Future Arena is a digital pioneer in sports IP development and commercialization, cultivating sports IP fanbases and bridging sports brands with their IP partners’ large Chinese fanbase. Their goals are developing IP, creating business models and sharing profit together with the IP owners, including the UEFA Champion League, La Liga, Manchester City, AC Milan, Real Madrid, Schalke 04, Filippo Inzaghi, Claudio Marchisio, Graziano Pelle and more.

Future Arena is also the exclusive partner in Asia with Wyscout, the world’s biggest digital football video data scouting platform, helping Asian professional football leagues, clubs and academies on improving team performance and scouting efficiency.

Bitwork Accelerator is a program for blockchain companies of all stages and helps to match all kinds of specific resources in the private and public sectors. It devotes itself to providing corporate level blockchain business solutions and acceleration. Bitwork Accelerator will be focusing on every angle to help industries locate the shortfalls in the conventional economic model, seek new opportunities and create new economic models with blockchain technology.

Colletrix uses blockchain technology to protect intellectual property (IP) creators and verify the authenticity of merchandise collectibles.

Original IP creators typically lose out when their IP gets transferred or sold. Consumers still need to verify collectibles they buy using archaic methods.

Colletrix grants artists the power to tokenize their IP into a digital asset, allowing them to better protect their IP each time the token is traded. Consumers can verify the authenticity of their collectibles via token information stored on the blockchain.

IP Creators

Get their work tokenized as a digital asset, and protected on the blockchain. They can trace each sale of their IP token and earn licensing fees from each sale for perpetuity.

Consumers

Verify that their collectible is real, and support their artists via trading of their tokens on the Colletrix Marketplace.

Merchandisers

The ability to create more business opportunities through working closely with IP owners. Merchandisers can also draw in more customers from the artist and crypto-gaming communities.

CIPX TOKENOMICS

Colletrix will be issuing its very own ecosystem ERC-20 token, the Colletrix Token (“CIPX”). Uses include:

> Crypto-exclusive special edition merchandise purchasing

> Marketplace trading

> NFT priority purchasing

> Platform payment

ERC-721

Colletrix uses the ERC-721 protocol for its non-fungible token (NFT). Each NFT represents a unique IP. The ERC-721 tokens are visible on the Ethereum blockchain, one of the largest public chains in the world.

BLOCKCHAIN

Blockchain is a cryptographic tech solution with low costs, high security, decentralization and no trust involved. With NFT information and transfer records immutable and transparent on the blockchain, everyone can freely track data and rest assured knowing they are untampered with.

ETHEREUM SMART CONTRACT

The Ethereum blockchain enables smart contracts, which can store important information about a digital asset as well as allow automatic executions based on if-then conditions coded into the contract. With smart contracts, we can set limits on the number of times an IP NFT can be made into merchandise, and also ensure that original IP owners get a licensing fee from each NFT trade.